Eversource
At Boathouse, I worked extensively on Eversource, one of New England’s largest energy providers, writing copy for social media, radio, video, and everything in between. Some of my favorite work was for their Clean Energy campaign, which you can see an example of below.
We also produced content for specific programs, such as their EV Charging Station Program, which incentivized businesses and property owners to install electric vehicle infrastructure.
Here, you can see an example of some social media work we did for their residential energy efficiency initiative, where they allowed us to break the mold of standard static social media ads and produce animation concepts to catch people’s attention and communicate our message more effectively.